Woona mtima
Kampaniyo nthawi zonse imatsatira mfundo za anthu, kugwira ntchito moona mtima, khalidwe loyamba, komanso kukhutira kwamakasitomala.
Ubwino wampikisano wa kampani yathu ndi mzimu wotero, timatenga gawo lililonse ndi mtima wolimba.

Zatsopano
Innovation ndiye gwero la chikhalidwe cha gulu lathu.
Zatsopano zimabweretsa chitukuko, zimabweretsa mphamvu,
Zonse zimachokera ku zatsopano.
Ogwira ntchito athu amapanga malingaliro, njira, ukadaulo ndi kasamalidwe.
Kampani yathu nthawi zonse imakhala yogwira ntchito kuti igwirizane ndi kusintha kwa njira ndi chilengedwe ndikukonzekera mwayi womwe ukubwera.

Udindo
Udindo umapereka kupirira.
Gulu lathu liri ndi malingaliro amphamvu audindo ndi cholinga kwa makasitomala ndi anthu.
Mphamvu ya udindowu ndi yosaoneka, koma imatha kumveka.
Zakhala zikuyambitsa chitukuko cha kampani yathu.

Mgwirizano
Mgwirizano ndiye gwero lachitukuko, ndipo kupanga mwayi wopambana kumawonedwa ngati cholinga chofunikira cha chitukuko cha bizinesi.Kupyolera mu mgwirizano wogwira mtima mwachikhulupiriro chabwino, timafuna kugwirizanitsa zothandizira ndikuthandizirana wina ndi mzake kuti akatswiri athe kupereka masewera onse ku luso lawo.

Mission
Konzani mbiri ya mphamvu ndikukhala ndi udindo wopanga tsogolo lokhazikika.

Masomphenya
Perekani njira imodzi yokha ya mphamvu zoyera.